{"product_id":"offensive-marketing","title":"Offensive Marketing","description":"\u003cp\u003eA strategic guide for business professionals that emphasizes the importance of market leadership over passive competition. It provides provocative case studies and checklists to help businesses refine their strategies and achieve long-term success.\u003c\/p\u003e\u003cp\u003e\u003cem\u003ePaperback with visible shelf wear, including some creasing to the front cover and small surface tears\/marks on the back cover. Tanning to pages and spine.\u003c\/em\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Hugh Davidson\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Penguin Books\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublished:\u003c\/strong\u003e 1988\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEdition:\u003c\/strong\u003e Revised Edition\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCondition:\u003c\/strong\u003e Good\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN:\u003c\/strong\u003e 9780140091175\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hugh Davidson","offers":[{"title":"Default Title","offer_id":52733424369895,"sku":"a65cb129-764d-4eba-a29a-d22cbeabcaaa","price":8.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0106\/8915\/1012\/files\/frame_01_790be5de-d6a2-4661-92af-ab667d12ade1.jpg?v=1790902207","url":"https:\/\/bookworms.co.nz\/products\/offensive-marketing","provider":"Bookworms NZ","version":"1.0","type":"link"}